Gen Z యువత డబ్బు ఎక్కడ ఖర్చు చేస్తున్నారు? ఆ విషయంలో 5 శాతమే.. కొత్త అధ్యయనం!

A recent study conducted by SalarySe has shed light on the spending patterns of India's Gen Z population, revealing that travel accounts for only a small fraction of their monthly expenditures. According to the findings, young Indians are prioritizing essential living costs and financial obligations over leisure travel, which currently captures just 5 percent of their total monthly budget.

The data indicates that the majority of Gen Z spending is directed toward daily necessities and recurring commitments. Bills and digital subscriptions lead the expenditure categories at 20.1 percent, followed by groceries at 15.7 percent. Financial services, including savings and insurance products, account for 12.2 percent of their monthly outgoings, while shopping and food expenses represent 11.9 percent and 11.5 percent, respectively.

These findings suggest that despite the popular perception of Gen Z as a generation focused on experiential spending, the reality for many young professionals in India remains centered on managing the rising costs of urban living. Analysts note that the high allocation toward bills and subscriptions reflects the increasing integration of digital services into the daily lives of India's youth, while the focus on financial services may indicate a growing awareness of long-term fiscal planning among the demographic.